The phrase “beauty is in the eye of the beholder” reflects the idea that beauty is subjective and varies from person to person. What one individual finds beautiful, another might not. Individual preferences, societal factors, and life experiences all contribute to this variance in perception. 

For example, while some people find beauty in the minimalism of modern art, others may find great satisfaction in the minute details of a classic artwork. Similar to this, characteristics that appeal to one person in a relationship could not appeal to another. This proverb recognizes that beauty is a subjective experience that is unique to each individual and that there is no universal standard. 

The idea also highlights the idea that beauty is more than just physical looks. Different people will find different qualities attractive in the same person, yet traits like kindness, intelligence, and humor can elevate one's beauty. Ultimately, this phrase reminds us to appreciate the diverse ways in which people perceive and define beauty, highlighting the richness of human experience and individual preference.